Carbon and Automobili Lamborghini Partner to Digitally Manufacture Auto Parts at Scale

Lamborghini Among First Auto Makers to Use Carbon’s Digital
Manufacturing Platform for Production of Auto Parts at Scale

REDWOOD CITY, Calif.–(BUSINESS WIRE)–lt;a href=”” target=”_blank”gt;#3Dprintinglt;/agt;–Carbon® (,
the world’s leading Digital Manufacturing Platform, today announced its
strategic partnership with Lamborghini, an Italian brand and
manufacturer of exclusive super sports cars and super sports utility
vehicles based in Sant’Agata Bolognese, Italy. Lamborghini’s first
production parts using Carbon’s technology are a new textured fuel cap
with the Urus label and a clip component for an air duct. Both parts are
on Lamborghini’s Super SUV, the Urus model, which was first introduced
in 2018.

Carbon is making advances in software, hardware and material science to
pave the way for a digital manufacturing revolution. Carbon Digital
Light Synthesis® (DLS®) technology uses light and
oxygen to rapidly produce products from a pool of resin. This innovative
approach uses over-the-air software
updates combined with connected, data-centric hardware
and innovative
to enable designers and engineers to produce previously
un-makeable products, both economically and at mass scale.

“Through our extensive procurement research, we found that many of our
vehicle components were ideal candidates for digital manufacturing,”
said Stefan Gramse, Chief Procurement Officer of Automobili Lamborghini
S.p.A. “By partnering with Carbon, we are designing on the means of
production, which allows us to produce more durable products smarter,
faster, and more efficiently, while also substantially accelerating our
time to market. We are looking forward to a sustainable, successful
partnership with Carbon.”

Leveraging Carbon printers and DLS technology, Lamborghini, in close
collaboration with Volkswagen’s Electronic Research Lab, represented by
Nikolai Reimer, Senior Vice President and Executive Director, is
redesigning many of the parts in its vehicle interior, mirror assembly,
and accessory components to produce light-weight, durable, end-use
parts. Carbon’s durable Epoxy (EPX) 82 material is proven to withstand
the high pressures, temperature requirements, as well as impact
strength, needed for such applications. Powered by Carbon, Lamborghini
can now produce higher quality, lighter-weight parts, at scale and more

“Carbon’s digital manufacturing solution empowers companies like
Lamborghini with the freedom to design and build better products on the
means of production,” said Dr. Joseph DeSimone, CEO and Co-Founder of
Carbon. “The automotive industry shows significant promise for using
digital fabrication for production at scale, and our partnership with
Lamborghini is a perfect example of the kind of innovation you can
achieve when you fuse design, manufacturability and engineering all into

Carbon’s unique subscription-based model allows for close alignment with
customers’ business needs by providing regular over-the-air software
updates, continuous education and training programs, and one-to-one
customer service. This results in deep partnerships with customers
opening up new business models across a variety of industries. The adidas
Futurecraft 4D running shoe
, Ford’s
new end-use automotive parts
, and Riddell’s
Speedflex Precision Diamond football helmet
are recent proof-points
of how Carbon’s digital manufacturing platform helps companies across a
range of industries re-imagine products and make what was once thought
un-makeable, at scale.

About Carbon

Carbon, the world’s leading Digital Manufacturing Platform, is
reinventing how polymer products are designed, engineered, manufactured,
and delivered, towards a digital and sustainable future. Based in
Silicon Valley, Carbon brings together innovations in software,
hardware, and molecular science to deliver industry-leading digital
manufacturing solutions. With Carbon’s ground-breaking Digital Light
Synthesis™ technology and broad family of programmable liquid resins,
manufacturers can unlock new business opportunities such as mass
customization, on-demand inventory, and previously impossible product
designs. The Carbon Platform allows customers to build uniquely
differentiated products while reducing waste and speeding time to
market. To learn more, visit,
like the Carbon Facebook page, or follow Carbon on Instagram and Twitter
at @Carbon.

Connect with Carbon:


About Automobili Lamborghini S.p.A.

Founded in 1963, Automobili Lamborghini is headquartered in Sant’Agata
Bolognese, in Northern Italy. In 2017 Automobili Lamborghini launched
its third model the Lamborghini Urus, the first Super Sport Utility
Vehicle. This car creates a new niche in the luxury segment with
benchmarking power, performance and driving dynamics, unparalleled
design, luxury and daily usability. The V10 Huracán family made its
world debut at the Geneva Motor Show in 2014 with the Coupé version,
followed by the Spyder and the Rear-Wheel-Drive versions in 2015.
Successor to the iconic Gallardo, the Huracán’s innovative technology
and exceptional performance redefines the driving experience for luxury
super sports cars. The Huracán Performante was presented at the Geneva
Motor Show in 2017 and proves its driving capabilities holding several
lap records.

The Aventador S Coupé and Roadster presented in 2017 represent a new
benchmark in the world of V12 luxury super sports cars. And the
Aventador SVJ, presented in August 2018, has already claimed its
position as the Nürburgring-Nordschleife production car record holder,
completing the 20.6 km lap in just 6:44.97 minutes. With 150 dealerships
today throughout the world, in half a century Automobili Lamborghini has
created a continuous series of dream cars, including the 350 GT, Miura,
Espada, Countach, Diablo, Murciélago, as well as limited editions
including the Reventón, Sesto Elemento, Veneno and the Centenario.


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Burson Cohn & Wolfe

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